Reposted from Media Week
Channel 4 has claimed its coverage of the Paralympics, which reached 37 million people and nearly doubled its average viewing share, has helped change public perception of disability. The broadcaster cited audience research that revealed 65% of viewers (from a sample of 1,833) felt the coverage of the Paralympics has had a favourable impact on their perceptions towards people with disabilities, while 80% enjoyed seeing disabled presenters on screen. Half of viewers said it was the first Paralympics they had ever watched and 67% said they watched more than they expected to.
Jay Hunt, Channel 4's chief creative officer, said: "I’m delighted that we’ve been able to bring a new audience to the Paralympics and, more importantly, that our coverage has played a part in delivering a lasting legacy in changing people’s perceptions of both disability and disabled sport."
The broadcaster claims its coverage of the Games up to Thursday 6 September reached 37 million people, which compared to the 51.9 million people who watched at least 15 minutes of the BBC's Olympic Games coverage. C4 is claiming an average all-day share of 11.6% across the nine days of the Games, which is 82% higher than its 12-month average share.
The Paralympics opening ceremony was watched by a peak audience of 11.2 million viewers, including Channel 4 +1 figures, and Jonnie Peacock’s gold medal win in the T44 100 metres attracted the biggest ever Paralympic sports audience in the UK with a peak of 6.3 million viewers.
Channel 4 was so keen to secure the Paralympics that it bid £9m for the television rights, which is believed to be three times the amount offered by the BBC. It expected to broadcast 150 hours of live coverage and 500 hours of total coverage over the event.
Check out this video below where Paralympic Blogger James Ballardie discuss the issue of disability on the Channel 4 News with activist and wannabe MP Adam Lotun.
What do you think; have your perceptions on disability changed? Let us know your thoughts on Twitter: @Scene_TV
Congratulations to British director and actor Noel Clarke who has joined the cast of the Star Trek sequel. In the film, which is due for release on May 17th 2013, Clarke will play a family man with a wife and daughter. There is very little further information available about his role. Fellow Brit Benedict Cumberbatch has also joined the cast and is set to play a villain as well as Simon Pegg and Alice Eve. Production is due to start next week.
Click here to read more.
Channel 4 Announce ‘Fuel 4′- a Year Long Event Programme to Discover New Digital & Converged TV Ideas!0
via New Media Age
Channel 4 is to launch 30 multiplatform-themed events across the UK in bid to discover new digital and converged TV content ideas.
The broadcaster will kick off the year-long events programme, called Fuel 4, next year for people who work in TV or digital production and development.
The aim of the events, which will span topics including games, social media, multiplatform fiction and connected TVs, is to promote understanding of how technologies are increasingly changing audience behaviour, along with the respective creative content opportunities.
Channel 4 is also offering a series of paid producer placements in TV and digital production teams. The scheme will see TV producers placed within digital agencies, while digital producers will be placed within traditional TV production houses.
Channel 4 Online business manager Jen Topping said, “The companies we work with have told us that they’d like to understand more about the scale and scope of creative opportunities there are around new technologies mixed with TV.
“We are committed to sharing as much insight as we can with both TV and digital producers, all with a hope that they will be inspired to bring new ideas to Channel 4 so we can commission them and get them on air,” she said. “This is especially for digital people who have never done TV before, or TV people with no experience of multiplatform.”
Channel 4 is working with creative development agency Ignite to run the Fuel 4 programme and will release further details regarding the initiative in the new year.
Fuel 4 conference programme
- Evolution of entertainment and technology 19 January, London
- Games 21 March, Glasgow
- Factual June, Sheffield
- Connected TVs 28 June, London
- Social media 25 July, Brighton
- Multiplatform fiction 26 September, Salford
- UX and content experiences for televisions 7 November, Bristol
- News and Current Affairs 12 December, London
Anyone interested is encouraged to visit http://channel4online.tumblr.com and follow @channel4online on Twitter to find out more.
Dogwoof are proud to announce the UK premiere of Jarreth Merz’s An African Election will be held at the Rich Mix cinema on the 20th November. There will be a special introduction from Bafta award-winning actress Thandie Newton and the screening will be followed with a Q&A with the films director Jarreth Merz.
In a world plagued by stolen elections, secret government agendas, and a renewed interest in the exploitation of African natural resources, what value does democracy offer, particularly in the tumultuous region of West Africa? For Ghana, a nation that has been Africa’s barometer of political stability, democracy may mean the difference between peace and prosperity—and murderous chaos under military coup.
Director Jarreth Merz follows the key players of Ghana's 2008 presidential elections for almost three months to provide an unprecedented insider’s view of the political, economic and social forces at work in Ghana. He builds suspense by taking the viewer down the back roads of the nation to capture each unexpected twist and turn in a contest that is always exciting and never predictable. Throughout the film, Merz depicts the pride and humanity of the larger-than-life politicians, party operatives and citizens who battle for the soul of their country.
An African Election illuminates a beacon of hope for Africa and for the value and vitality of democracy today.
‘Gripping…thrilling, has impressive scope and a burning relevance’ The Hollywood Reporter
Tickets are £9.00 (£6.50 students and concessions). To book, click here.
For more information about the film, visit the website: www.anafricanelection.com
You may remember me posting about 'Shuga', the MTV Staying Alive campaign drama series that takes a look at the consequences of sexual decisions by young people on their lives as well as their partners and loved ones.
Well, they have announced a short-film competition for World AIDS Day where the winner will have their production shown globally alongside Shuga at the #ShugaTalks World AIDS Day event. See below for more info:
Do you have the skills and the passion to make a one minute film that informs people about risky sexual behaviour – and blow people’s minds while you’re at it?
MTV Staying Alive are looking for inspiring activists and film makers to produce a slick, compelling and informative 1 minute film along one of the following 4 themes:
MTV Staying Alive want YOU to submit your own videos – addressing one of the themes below while being as creative as possible in the process.
“The Naked Truth”
How many people are you sleeping with?
How many people have they slept with?
How many times have you been tested?
How many people your age, in your area have contracted HIV?
When you get naked – do you know the truth?
“The Games we play”
Is sex a game?
Is love a game?
Each roll of the dice with someone new, poses risks to our health, gambles with our life.
Are you ready to play?
Nearly half of people who acquire HIV become infected before their 25th birthday.
Worldwide – AIDS is the second most common cause of death among 20-24 year olds?
If you’re young and in love – how do you make sure you grow old?
“Leaving a mark”
Tattoos, piercings, sharing needles
They all leave a mark – even if you can’t see it.
When you share a needle, you expose yourself to one of the most efficient ways of contracting HIV.
We will shortlist the top 5 entries in mid-November, when they’ll then be posted on the brand new Shuga Talks countdown page where YOU will be able to vote for who you think should win by ‘liking’ your favourite.
The more your film goes viral, the more votes, the more likely your film is to be shown at the Shuga Talks event.
Specification will be listed as follows:
- The film can be shot on a phone, a camera, whatever.
- Music: royalty free music – original composition is favourable. Please provide a music cue with source details.
- HD preferred.
To enter, email email@example.com with a link to your entry, your name, address and phone number as well as a blurb about yourself and the film in no more than 150 words.
The competition closes on Monday 14th November so you have to be quick. For more information about Shuga and the deadline schedule, visit the 'Shuga' Blog.
UPDATE: The new Shuga Talks page is now live – click here.
Back in May, I caught up with Asha Kamali May, Dana Gills and Jeanette McDuffie, also known as production outfit Brown Paper Dolls, to discuss their debut project 'Milk + Honey'. You can read the interview here. Executive produced by the UK's very own Idris Elba, 'Milk + Honey' is a dramedy series that follows the spiritual, professional and romantic journeys of four young, ambitious African-American women navigating through the lights, smoke and mirrors of Hollywood. Asha Kamali May stars alongside Lance Gross, Debbie Allen, Bryce Wilson, Yaani King, Shauntay Hinton, Rob Smith, Faune Chambers and Charles Divins,
I was so excited to hear the news that the first episode has now gone live online. Check out the first episode above and below, see Idris, Asha, Dana and Jeanette talk a little bit more about the project.
SceneTV would like to congratulate everyone involved on the debut and we look forward to seeing (and posting!) many more episodes. This is a great example of people taking control of their own creativty and not waiting for opportunities to come knocking. Love. Dreams. Go!
For more information about Brown Paper Dolls and Milk + Honey, including news, updates and behind the scenes images, visit the website: www.milkandhoneyseries.com and follow the show on Twitter @milkhoneyseries
Attending the Screen Nation Awards provides an unrivalled opportunity to network with industry professionals and be a part of this magical celebration of media excellence. The major honours to be announced include:
Sir Trevor MacDonald OBE – Edric Connor Inspiration Award
Clarke Peters – Outstanding Contribution Award
Amanda Foster – Vanguard in Stunt Work Award
The Real McCoy – Classic TV Series Award
Burning an Illusion – Classic Movie Award
On the night, the indigO2 will be filled with the very best in black British & international film, TV and entertainment talent vying to either win one of the coveted awards or simply to take part in the glamorous evening.
Invited special guests and anticipated nominees include IDRIS ELBA, CHIWETEL EJIOFOR, NAOMIE HARRIS, LENNY HENRY, ADAM DEACON, NOEL CLARKE, STEPHEN K AMOS, DEVON ANDERSON, ALESHA DIXON, JIMMY AKINGBOLA, HUGH QUARSHIE, MISS LONDON, SWAY, WRETCH 32, STARS OF EASTENDERS, CASUALTY, HOLBY CITY & OLYMPIC CHAMPIONS… plus Africa's biggest movie stars including GENEVIEVE NNAJI, OSITA IHEME (PAWPAW), MAJID MICHEL and OMOTOLA JOLADE to name a few.
CEO Charles Thompson was recently awarded a CBE for Services to the Black film industry highlighted the massive impact that the awards have had over the years.
For ticket information, click here:
(Priced £35-£80 – there is a 15% discount until the 11th September so get them quick!)
With Channel 4's highly publicised Street Summer season about to begin, SceneTV caught up with Lawrence Lartey, Associate Producer on 'How Hip Hop Changed the World', which airs this Friday (12th August) at 10.25pm.
To begin, can you tell us a little bit about your career background?
I started off as a print journalist. Back at school I liked media studies; that’s what I studied at university covering all the disciplines including journalism, video production and marketing. With journalism, while I’m not the best writer, I just had a passion for it. I then got into music journalism just because I love music really – I can’t sing, I can’t play an instrument so I guess what I could do well was write about it!
Which publications have you written for?
I’ve written for the Guardian, the Daily Record in Scotland, London Paper, Now Magazine, Music Week, Mixmag – quite a few, but I started out at Touch Magazine and for me that’s probably what I’m most proud of. Touch Magazine was started by a guy called Jaimie D’Cruz; he now has a production company which produced Exit Through The Gift Shop which is also part of the Street Summer season. I’ve known him for about 15 plus years now and basically, I bugged him to let me write for Touch and it took about a year before anyone in the magazine got back to me! So for me, this is what I’m proud of because I went from work experience at Touch, to a contributor, to a contributing editor. From there, it led on to other more mainstream and national publications.
The documentary ‘How Hip Hop Changed the World’ is airing on Friday 12th August on Channel 4 and is presented by Idris Elba; how would you sum up the documentary in a couple of sentences?
Basically it’s looking at Hip Hop and how it has infiltrated mainstream culture; from fashion to music, politics, economics. It’s looking at Hip Hop and its impact on the world.
Time to name drop! Who will we see being featured in the documentary giving their comments and perspectives on the topic?
Well, from the UK front you have So Solid Crew, Roll Deep, Goldie, Jessie J, Professor Green, Tinchy Stryder. Then you’ll see the American heavy hitters like Nas, Rakim, will.i.am, Damien Marley and Snoop Dogg. Then there are people like MK Asante, who is an amazing author, scholar and film producer. He’s written a book called ‘It’s Bigger than Hip Hop’ and made a documentary with Maya Angelou. People like Kevin Liles who used to be the President of Def Jam and helped run Barack Obama’s campaign – he got all of the music people involved, which was a really important moment. Then people like Cookie Pryce from the Cookie Crew; so it’s a good mix and that’s what I wanted to do, I wanted to reflect the mix of people not just the usual suspects.
Not too long ago, I posted the trailer of a new online sitcom called Meet the Adebanjos which follows the joys and troubles of a British Nigerian family living in the UK. I have been following their journey for a while and was pleased to attend the premiere screening event which took place at the Ritzy Cinema in South London last week.
Meet the Adebanjos is the first piece of work by MTA Production which consists of TV producer was created by Debra Odutuyo and former city trailer Andrew Osayemi. After years of going back and forth trying to get the idea commissioned by the UK broadcasters, they decided to produce the programme independently. They received funding from private investors and have decided to release it online. You can read more about the challenges they faced in an interesting piece by Let’s Go Deeper. A leaked trailer has already received almost 50,000 views and coupled with other teaser vids on Youtube and interest from blogs and the online sphere, Meet the Adebanjos has already achieved a large following that is expected to grow with the first episode going live today (26 June).
Thanks to Pappzd for posting comedienne Miss London’s Beyonce-inspired sketch which is hosted on the BBC’s comedy website. At Home With Beyonce is just one of the comedy web exclusives that you can find on the site which is a great way to showcase new comedic talent. Also check out Paul Chowdhury’s sketch below, which tells of the painful rejection guys go through when trying to pick up the ladies.